PARIS | PhotoBox, Europe’s leading personalised product printing company, and Adyen, the global payments company, have expanded their partnership to two more markets – France and the UK – following their successful experience in 15 other European countries.
Adyen's Platform process more than 14 payment methods for Photobox
An international partner to PhotoBox since 2010, Adyen now supports the company’s operations in 18 countries. Adyen’s payment solutions process more than 14 payment methods and ten currencies for PhotoBox, enable web page optimisation for mobile and provide the option to carry out A/B testing to compare conversion rates in various configurations.
Adyen empowering Photobox
These features empower PhotoBox to make strong local propositions adapted to its customers’ preferences, which vary from country to country. For example, in the United Kingdom, most online payments are made by credit or debit card, whereas real-time bank transfers are more popular in Sweden (36% of payments) and in the Netherlands (almost 80%); card-less payments rule in Germany (51%) and local payment portals reign in Poland (more than 50%). Adyen’s simplified, user-friendly payment pages and advanced optimisation tools help maximise the conversion rates of eCommerce websites, while streamlining the cost of handling transactions.
“Adyen’s contribution has been decisive for the growth and development of PhotoBox in recent years. We are delighted to extend this partnership to our two largest markets, France and the UK, by entrusting 100% of our transactions to them,” said Clément Salvaire, Deputy Managing Director in charge of International Development at PhotoBox.
Optimising Photobox' Payment Strategy
Roelant Prins, Adyen CCO, said: “Partnering with a pure player so committed to the optimisation of its payment strategy is an exciting challenge. We are very pleased to now also work with PhotoBox in France and the UK, helping to maximise revenues while cutting the cost of transaction processing.”
PhotoBox is Europe’s leading personalised product printing company and is present in 18 countries with more than 27 million members in total. PhotoBox offers a comprehensive online service including printing, storing and sharing of digital pictures and a great deal of innovative photo-based products (Photo Books, calendars, posters, to name but a few). After the merger between PhotoBox and Photoways in April 2006, PhotoBox merged with Moonpig, the UK number one for online personalised cards, in July 2011, creating the PhotoBox Group. In 2013, the Group introduced two new additions to its portfolio: StickyGram, an online print brand that leverages Instagram to turn digital pictures into high-quality products and PaperShaker, a new online brand targeting the invitations and announcements market.
Headquartered in Amsterdam, with offices in Boston, San Francisco, London, Paris, Berlin, Stockholm, Sao Paolo and Singapore, Adyen is a leading, multichannel payment company. Adyen provides a fully outsourced payment solution, built on over 15 years of industry experience, which enables merchants to accept payments from anywhere in the world. Adyen supports all relevant sales channels, including online, mobile and Point-of-Sale (POS), and can process 227 different payment methods, 187 transaction currencies and 14 settlement currencies used across six continents. The Adyen solution is highly scalable and can be completely customized to meet any merchant requirement. Adyen works with many global customers including Uber, SoundCloud, Getty Images, Mango, KLM, PopCap Games, and Vodafone. For further information, please visit www.adyen.com and follow Adyen on Twitter at @AdyenPayments (https://twitter.com/AdyenPayments) and LinkedIn: https://www.linkedin.com/company/adyen.
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