LONDON - WorldPay, the global leader in payment processing has appointed Charlotte Speller, Vice President of Global Marketing, for the eCommerce division of the business.
Charlotte joins WorldPay from Sage Pay, where she was Head of Marketing and PR and publisher of eCommerce and payments magazine Moving Money.
Since becoming independent of the Royal Bank of Scotland in December 2010, WorldPay has refocused its efforts on building the brand and driving thought leadership to reinforce its position as the global leader in payment processing. Charlotte's appointment is a key part of this strategy as the business plans and moves into 2012.
Charlotte is regularly asked to speak about eCommerce and marketing at events including Business Start-up, Internet World and The Social Media Academy. In November 2010, Charlotte won the Chartered Institute of Marketing (CIM) award of Best Female Marketer for a Commercial Campaign for her work at Sage Pay.
Phillip McGriskin, Chief Product Officer at WorldPay comments: "WorldPay is preparing for an exciting 2012 where we will be putting in place campaigns that will transform the recognition of the WorldPay brand and drive our thought leadership agenda. Charlotte's experience within the industry and reputation as an expert eCommerce marketer means she is perfectly placed to drive this change forward in 2012."
Charlotte Speller, Vice President of Global Marketing, WorldPay comments: "I'm looking forward to playing a central role in developing innovative marketing campaigns at WorldPay. Ecommerce is a fast-paced industry so I'm excited to use my experience to help deliver WorldPay's 2012 objectives and beyond that, to drive the business forward."
Prior to Sage Pay, Charlotte spent five years working in PR and marketing in intellectual property (IP) and was the editor of the world's most widely read intellectual property magazine, IP Review.