EINDHOVEN | NXP Semiconductors N.V. announced that one of their Near Field Communication (NFC) chips is being integrated into select new computing devices and embedded in Intel's 4th Generation Core(TM) technology. This integration will provide the basis for secure and convenient contactless e-commerce transactions.
Use MasterCard contactless card or NFC phone to complete desktop purchases
This feature will let online shoppers using MasterPass(TM), the new digital service from MasterCard(R), pay by simply tapping their MasterCard contactless card or NFC-enabled mobile phone against the built-in NFC reader and securely complete the transaction with positive identity authentication via Intel(R) Identity Protection Technology.
Mobile Commerce will represent 16% of total US ecommerce market in 2013
Forecasts from eMarketer predict that online shoppers in the United States will spend a staggering $262 billion in 2013, which represents an impressive 16.4% year-on-year growth. Of the $262 billion over 16%, or $41.68 billion, will come from mobile commerce; purchases made on a smartphone or tablet.
Fast, Simple and Protected MasterPass transactions
Use of the solution with MasterPass provides additional security safeguards for online purchases. Chip-enabled, or contactless, credit cards have already significantly reduced fraud in card present or face-to-face transactions. Now, Intel(R) Identity Protection Technology provides additional layers of security and identity authentication on top of those already provided by MasterPass ensuring that the NFC-enabled contactless card based transactions for online shopping are fast, simple and protected.
A secure and easy way to shop online
"This is truly the next wave in NFC-enabled user experience. Combining our deep understanding of NFC with our global leadership in secure banking solutions helps deliver exactly what consumers are asking for -- a secure and easy way to shop online," said Rutger Vrijen, vice president and general manager, RFID tagging and infrastructure business, NXP Semiconductors. "Continuous innovation, advanced technologies and ultra-secure transactions will transform how we shop online and, by working with industry leaders, such as Intel and MasterCard, NXP remains at the forefront of developments."
NXP and NFC
NXP's NFC solutions continue to grow the NFC ecosystem with mobile phones, tablets, notebooks and now, Ultrabooks(TM) 2-in-1 and All-In-One PCs. NFC-enabled Intel based computing devices are now available from major computing device manufacturers. NFC is a market-proven, standardized technology co-invented by NXP and Sony in 2002. NXP is at the center of this ecosystem, fuelling its development by partnering with major handset and equipment manufacturers, mobile OS providers and applications developers. NXP is the global leader in secure banking solutions, and leverages its leadership in contactless and security technologies to provide complete and trusted smart life solutions.
Semiconductors NXP Semiconductors N.V, creates solutions that enable secure connections for a smarter world. Building on its expertise in High Performance Mixed Signal electronics, NXP is driving innovation in the automotive, identification and mobile industries, and in application areas including wireless infrastructure, lighting, healthcare, industrial, consumer tech and computing. NXP has operations in more than 25 countries, and posted revenue of $4.36 billion in 2012. Find out more at www.nxp.com.