US merchants with Ingenico point-of-sale terminals will be able to accept PayPal payments from customers, under a deal struck between the two firms.
Having achieved huge success in e-commerce, PayPal is setting its sights on the high street, taking on card companies Visa and MasterCard as the boundaries between online and offline merge.
The company has already begun piloting its new point-of-sale technology with US retail giant Home Depot, enabling customers to either swipe a card connected to their PayPal account or enter a code and their phone number into the terminal.
Now terminal manufacturer Ingenico has begun to integrate PayPal's payment card offering into its legacy Unicapt32 platform POS devices as well as its entire new generation of Telium 2 series systems.
Thierry Denis, president, Ingenico North America, says: "By working with PayPal to bring their payment solutions to offline retail, we will naturally empower both the merchant, by providing a better way to connect with its shoppers to generate incremental sales, and the shoppers by adding speed and convenience at the checkout combined with expanded payment options."
The news comes on the heels of a PayPal deal with AJB Software Design, which connects retailers' terminals with payment processors, to make it easier for merchants to offer a PayPal option to customers.