Maverick Research: Online Payment and e-Commerce in China 2012

CHINA | Maverick Research has published their 2012 report on the Online Payment and eCommerce sales in China. In the past few years, China's e-commerce market has been expanding rapidly. When this report was first published in 2009, only 50.6% of transactions were processed through an online payment channel. Today, more and more payments are occurring online: 73.9% of transactions are processed online and only 11.6% of transactions are cash on delivery.

In this 2012 report Maverick Research identify the characteristics of the Chinese online payment market and China's B2C e-commerce market. They identify the problems payment providers and online merchants face, and explain the solutions that are key to overcoming these problems. Ultimately, this report provides the reader with a deeper understanding of e-commerce and online payment in China today while simultaneously displaying the trends that help shape future developments in the market. You can pre-purchase the full report by simply clicking here.

The data is developed from their systematic and rigorous methodology, where they carried out 100 in-depth interviews with leading online merchants across a variety of sectors. Maverick Research have doubled the interview pool for this year's report to bring a more extensive sample coverage for their audience.

Key Topics Covered

-Key factors shaping the development of e-Commerce in China

-Market Surveys: China's online merchants and online payment providers

-Trends and the future of e-Commerce and Online Retail Sales in China

-Opportunities for foreigners players

Source:, 29th June 2012

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