GÖTEBORG | Mobile billing and messaging company txtNation has launched an improved customer flow for mobile billing in Sweden, enabling ‘Single Click’ with WyWallet, in a push to optimise payment experience for the mobile web.
149% Mobile Penetration Rate in Sweden
Recent studies have found that over 50% of the Swedish population access the internet on their mobile handsets, with the figure expected to jump to over 60% in 2015. The population of the country is around 9.5 million, with a mobile penetration rate of 149%, meaning there is still a lot of growth in mobile internet use likely to happen in the next few years.
Single Click Mobile Billing
The necessity for improved payment flow has come about from client feedback following txtNation’s work in the iGaming, Dating and PPV / VoD industries. The improved ‘Single Click’ mobile billing option now allows for an optimum payment experience when used on mobile web (or WAP). txtNation has already launched ‘Single Click’ payment flows in several markets and is set to offer the service in more countries over the following months. txtNation is now launching its first Swedish clients with the ‘Single Click’ flow.
WyWallet in Sweden
With WyWallet merchants have the ability to accept mobile payments across Web, (Mobile Web) WAP and Offline, quickly and easily in a maintained, monitored environment. WyWallet was formed by T4 Sverige, the Swedish operators’ joint venture between all the Swedish mobile networks and enables businesses to take mobile payments. txtNation provide Direct Operator Billing across all major mobile networks in Sweden via WyWallet by providing the interface as a Gateway to platform.
txtNation is a tier-one aggregator across mobile billing and messaging and has consistently proved itself as one of the most efficient and cost-effective mobile billing and messaging providers in the business. txtNation's global reach means that it can facilitate mobile messaging services and products via an international SMS Gateway across North America, Europe, Australia and Africa. txtNation has developed strong partnerships with many major industry leaders to ensure our solutions are compatible, well-connected and secure. txtNation has over 7000 clients large and small on every continent who are already experiencing the outstanding advantages which txtNation has to offer. txtNation's products and services increase customer acquisition, improve loyalty and build trusted brands and awareness through direct, personal, easy, and immediate communications. For more information visit their website: www.txtnation.com
Sourced from txtNation, March 7th, 2014